Shadowban is a new way for social media platforms to filter out the content they show to their audience. This means that if your content doesn’t align with the community guidelines of a specific social media platform, your account is going to get shadowbanned, and have an affected reach to the audience.
Not just TikTok, the concept of shadowbanning is also prevalent with Instagram and Twitter. So, if you are experiencing a reduced outreach with your account, one that is drastically less than what you had before, chances are that your account is shadowbanned.
More often than not, shadowbans are done as a way to protect the interests of millions of users on social media platforms. So, if your account is shadowbanned, it means that you have done something illicit or the content has been reported by the other users, putting your account under scrutiny.
Now, you must be wondering, “Am I shadowbanned on TikTok?” Well, we have all the details, inputs, and insights sorted out for you to look into before you make further decisions.
What happens when an account is shadowbanned on TikTok?
Like Instagram and Twitter, when your account is shadowbanned on TikTok, it reduces your outreach to an external audience besides the one that is following you. This means that your views and engagement will drop drastically and you can forget to get the new audience on board.
Shadowban is extremely tragic for brands that are trying to make it big on the platform. So, the best things you can do is prevent yourself from getting into the bad side of the tasks and push out content that is genuine, yours, and doesn’t contain subjects that could make people report you or put your account under scrutiny.
How can I tell if my TikTok account is shadowbanned?
The downside to getting shadowbanned is that you don’t get any kinds of notifications or emails suggesting that your account is getting banned or restricted. This makes it for people to wonder if they are shadowbanned or their content isn’t good enough to garner the engagement that it was before.
The majority of the time, content creators tends to blame the algorithm, suggesting that their outreach is not that good because the social media platform isn’t pushing their content to the desired target audience.
But, more likely, chances are that you are shadowbanned.
Most of the time, you will realize people coming to you and telling you that your content isn’t showing up on their “For You” page. This is the first red alert that you need to reel in. If your content isn’t getting pushed to the Explore pages or the individual hashtag results, it is a sign that your account is shadowbanned.
Besides the reach, even your views are drastically affected when your account is shadowbanned on TikTok. However, you need to check whether it is the content that is making your engagement drop or you are genuinely restricted on the platform.
What are the reasons behind getting shadowbanned on TikTok?
If this is your first rodeo with TikTok and you aren’t sure why you are shadowbanned on the platform, there could be a lot of reasons behind the same. For your understanding and future prevention, we will be sorted you out with all the inputs that you likely need to talk about.
Some of the most common reasons why your account is shadowbanned are because:
- Spammy content
Buying fake followers and likes on social media platforms is very common; a lot more than you’d anticipate. There are pretty big influencers and content creators who do that to onboard clients and sponsorships.
However, this is one of the primary triggers behind getting shadowbanned. If your content is good, people will follow you anyhow. It is very common for you to follow a bunch of people when you are new with hopes that they will follow you back. And, trust us; you aren’t the only person doing this.
When you follow a bunch of random people on the platform in a short period, TikTok suspects you as a bot and restricts or shadowban your account then and there.
If you tend to follow over 50-100 TikTok accounts in a day, you need to stop doing that immediately. Instead, focus on making good content that gets featured on For You pages and brings you, natural followers.
- Inappropriate content
Like other social media platforms like Instagram and Twitter, even TikTok has clear community guidelines that you need to follow. If your content doesn’t abide by those guidelines and involves subject matters that violate those laws, you are going to get your account shadowbanned immediately and on the spot.
Some of the common content types that aren’t allowed on TikTok include:
- Copyrighted music
- Fake news
- Hate speech
How to remove the shadowban on TikTok?
Now that you know that your TikTok account is shadowbanned, you must be sitting here restless trying to understand what you can do to remove that. Well, you’d be surprised to know but there are a few constructive and easy ways that can help you restore your account if it isn’t permanently banned.
Following are some of the ways you can use to remove the shadowban on TikTok:
- Uninstall and Reinstall
As weird as it sounds, doing this has helped several creators regain and restore the functionalities on their accounts. Often, if you start noticing a certain dip in your account reach, it is primarily because of a video that you have posted.
So, go back and delete the recent video that you posted. And, try to check if the activity on the account restores.
If that doesn’t work too, your last resort is to go to settings, uninstall the application and then reinstall it. Sometimes, a lack of updates to your app can be the cause behind the poor engagement as well. Once done, you can repost the recent video and check again.
- Switch to Pro account
Another way you can check the shadowban status and work on it is by switching your normal TikTok account to a Pro account. When doing that, TikTok allows you to check out the analytics and enables you to check how drastically your outreach has been affected.
If you notice a slight dip from before, it is likely due to the kind of content that you are posting. So, try to work and improve on the content that will resonate well with the audience. If that isn’t the case and the dip in engagement is quite drastic, you might want to consider the fact that you have been shadowbanned and do the needful to get your account back.
- Be mindful of the content you post
The main prospect of a successful TikTok account is the content you are posting. Like any other social media platform, even TikTok wants to ensure that they publish content that is safe for every user on the platform. This is why they have strict community guidelines, not following which will lead to risks of the account getting shadowbanned.
This is where you need to step up your game. If you don’t want your account to get restricted or banned, you need to ensure that you post content that abides by the community guidelines. So, avoid violating content and focus more on the quality that will eventually drive more audience to your page.
Is your TikTok banned permanently?
Sometimes, some users violate the community guidelines on TikTok so many times or to an extreme extent that TikTok bans their account permanently, irrespective of how many followers they have.
The majority of the time, it is to protect the privacy of children. So, if your content exposes children in ways that are harmful or abusive to a child, your account is likely going to get taken down.
Getting shadowbanned on TikTok is no joke, especially if you are a business or a professional content creator that relies on the platform for revenue. We’d highly recommend that you follow the general rules that TikTok has put down and focus on creating engaging content that can help keep you on the right track instead of ending up putting your account under scrutiny. Also, if the shadowban is unnecessary, you can contact TikTok to look into it further.
How long does the TikTokshadowban last?
Generally, the shadowban lasts between 1-4 weeks, depending on the degree of violation and the kind of reports that they have gotten about the account.
Why is no one viewing my TikTok?
The most common reason why no one is viewing your TikTok is primarily because your account has either been shadowbanned or your content isn’t engaging enough for the audience to come back to.
Can you get shadowbanned on TikTok for spam liking?
Most likely, yes. Spam liking is often considered bot by TikTok. So, if you consistently like the different videos without any stop in a day, chances are that you are risking your account getting banned.